American Industrial Hygiene Association
The American Industrial Hygiene Association (AIHA) is one of the leading associations for scientists and professionals working to ensure safe workplace environments and communities. They partnered with my team at 88 Brand Partners to develop an ongoing campaign that would foster relationships with this young and difficult-to-reach audience.
Improved Exposure Judgements.
in 2024, AIHA launched a concerted effort to spread greater awareness of its risk assessment offerings. Risk management, when it comes to industrial engineering, is a systematic process of identifying, assessing, and mitigating adverse factors that could impact a project.
Distilling such a complex concept into a series of digestible videos and animations was a process—but a worthwhile one.
